[Index]
Advertising with Vampire Rave
Advertising Plans
Vampire Rave offers the following advertisement units:
| Banner | Cost | | 120 x 60 | 1 Credit | | 468 x 60 | 3 Credits | | 300 x 250 | 5 Credits | | 728 x 90 | 5 Credits | | 160 x 600 | 5 Credits |
Cost of Credits
| Credits | Cost | Cost per Credit | | | 500,000 Credits | $15 | $0.00003 | BUY | | 1,000,000 Credits | $25 | $0.000025 | BUY | | 5,000,000 Credits | $95 | $0.000019 | BUY | | 15,000,000 Credits | $195 | $0.000013 | BUY | | 30,000,000 Credits | $295 | $0.0000098 | BUY |
Vampire Rave does not offer cost-per-click advertising. It is estimated that CPC advertising has at least a 30% margin of fraudulent clicks. In some cases for certain keywords, the fraud rate can climb to as high as 70%. Vampire Rave offers banner impressions because it takes fraudulent clicks out of the equation. Additionally, by offering extremely low impression rates, Vampire Rave can offer its clients an affordable, effective advertising solution.
Consider a 1% click through ratio for your banner. Because of the prime placement of client banners, most clients can expect a 2-3% click through ratio (depending upon banner quality), but for this exercise we will underestimate at 1%:
You run a 468x60 campaign (3 credits per impression) for 333,333 impressions (1,000,000 credits)
333,333 impressions x .01 = 3,333 clicks
$25 / 3,333 clicks = $.0075 per click
Less than a penny a click without click fraud. You won't find a better deal on the Internet. |
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